Continuum has a strong and diverse marketing approach that is geared toward the digital age. Some of the topics we cover are social media, content marketing, and how to noticed amid the noise of the internet. This episode will give you some actionable advice on how to mature your digital marketing strategy to drive your success.
Jessie Adcock brought her deep experience in enterprise organizations to government. The City of Vancouver has a vision for a digital strategy. Jessie is responsible for the development and implementation of that strategy. We explore the evolution of government and technology, how the city of Vancouver is supporting their digital economy and the city's open data initiative.